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Matt Russell

A world-class triathlete, Matt Russell grew up in Northern New York. During high school he discovered a passion for running and later in college took up cycling, enjoying the challenge of pushing his body beyond limitation. In 2010, he started competing in triathlon and quickly earned his professional license. Racing against the best, Matt suffered a near-fatal accident at the 2017 Ironman World Championships. Simply surviving the crash gave him the strength and gratitude needed to compete at the same race just one year later; truly defying all expectations, he placed 6th.

70.3 IM Placid
1st place

2008 ITU Duathlon
National Champion

Division 1 New England
3000 Steeplechase Champion

Trains in: Cloudflow

Ss20 cloudflow rustlimelight m 270x270 sideshot 1

Races in:
Cloudflow

270x270 18ss on cloudx blackasphalt sideshot m 1

Recovers in: Cloud X

Q&A with Matt Russell

What is your pre-race ritual? About a 10-minute jog to warm up.

What do you think about while running? It’s my therapy time, my stress relief time, my happy time. I think about past happy moments and future plans that excite me. I try to just run in the moment and enjoy my surroundings.

What is your go-to training meal? Bagels!

How do you recover after a tough run? By drinking an Infinit Nutrition protein shake.

The Fan Favorite Strikes Again

Matt’s shoe of choice for every condition? The Cloud for its versatile: “I can relax, train and even race in that shoe.”

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Who is your “team”? My family, my sponsors, my massage therapist, my friends. Anyone who wants me to succeed is on my team. If I compete to my full potential no matter what the result, I am happy.

Apart from endurance sports, what is your passion? I have a 2-and-a-half-year-old boy who never stops so if I'm not training, my time is with family.

What was the best piece of running advice you ever received?

The first half of the race run with your mind, the last half you run with your heart.

What advice do you have for someone who wants to follow in your footsteps? Take one day at a time and be consistent.

What’s your favorite item of On apparel and why? The On Hoodie! It's my go-to sweatshirt.

Finally, why On? The great lineup of shoes for all types of terrain.