With the new Cloud, our mission was to upgrade the model using the latest technology and innovation, while still keeping true to that original lightweight On feel. Below, we’ve outlined some of the major differences between the original and new Cloud, as well as a behind the scenes with On co-founder Olivier Bernhard.
The new sole of the new Cloud
One of the biggest changes to the new Cloud comes from below. The central channel of the Cloud has been widened, and the inner part of the cloud elements themselves angled away from the channel to create a “Y” like shape. This new design keeps the tread of the shoe freer from the chance you might pick something up on your run.
These newly shaped cloud elements also help promote the natural spiral dynamics of the foot, meaning you can last longer than ever wearing the Cloud (after all, it’s made to be Never Not On). They’re also more rounded for smoother transitions and roll motion.
Finally, increased size and number of grip pads along the heel and forefoot of the new Cloud (where the highest energy transfer occurs) better keep you in control in wet or wild conditions, or for any surprises underfoot that may come your way.